Dave Hobbs is a leading Freelance SEO Consultant in Australia who specialises in improving a website's visibility on Google via AI Overviews, Google Maps Pack, Organic Search, People Also Ask featured snippets and AI search platforms such as ChatGPT, Perplexity, Google AI Mode.
Since the late 90's my search engine optimisation strategies have powered the success of thousands of Australian businesses including brands such as Ashley & Martin, Carpet Court, Crazy Domains, Wizard Pharmacy.
Connect via and see how I can be your #1 fractional SEO services consultant, Interim Head of SEO or fractional SEO director.




Since 1999, Australia's most trusted SEO consultant, Dave Hobbs has been at the forefront of the ever-evolving SEO landscape, crafting winning strategies for companies of all sizes and across diverse industries. My results and proven track record speaks for itself.
Satisfied Clients
Freelance SEO Specialist
Google SEO Expert
Dave Hobbs is an SEO magician. If SEO is considered the 'snake oil' of digital marketing then Dave is the master. He completely turned my business around and now I have a flourishing ongoing pipeline of customers from my Page 1 listing. He has been around since the inception of the internet, and it shows. I've seen him in action and can attest to his superior understanding of not only SEO / Google analytics but also the code mechanics behind websites, and how to optimise its function and capabilities.

Knowledgeable and gets very good results. Would highly recommend!

I have been with David for just on a year now and when we started you could not find my website, I am currently now number 1 on Google and Yahoo. Fantastic result for my company, I am now getting leads on a daily basis


TMPlus Tereza Murray Franchising is Australia's leading franchise consultant and start-up business advisors.
Heres why it makes sense to hire a leading SEO freelancer
Agencies would claim to be 'SEO experts' but the truth is most of them outsource. I know because I often help them with their clients. SKIP the agencies and GO direct!
Account managers at agencies come and go. Most people don't stick around for more than 12 months. You won't have that problem here!
You'll be dealing direct with Dave Hobbs a pioneer in Australia's SEO industry, from the very first days of search engines. Leverage that undeniable knowledge and expertise!


Over the past 25+ years, I've been fortunate in learning and mastering my craft (search engine optimisation) before anyone else was even really around.
This is a reason why a streamlined search engine optimisation (SEO) process tailored around your websites unique requirements and managed by Dave Hobbs via Freelance SEO, can't ever not deliver customers a high ROAS vs SEO costs.
We'll crawl your website to identify and fix technical issues that could be hindering your search engine visibility.
Freelance SEO helps to identify the most relevant keywords your target audience are searching for and we optimise website content accordingly based on this.
I take a close inspection of your website competitors and the strategies which might be working for them. A side by side comparison from start date would then allow us to track how well the SEO is doing in comparison VS competition.
Content optimisation for individual products or services pages within the website, aligned to our keyword research & analysis already conducted.
Advanced link strategy via authority websites, focused on raising your overall presence on Google.
We develop high-quality, engaging content that attracts organic traffic and establishes your brand as an industry authority.
We help to understand what visitors are doing once on your website and how best to actively engage them based on converting a lead, enquiry, sale.

Keystroke Learning is Melbourne’s leading software training provider, offering hands-on courses for Microsoft 365, Adobe Creative Cloud, Google Workspace, and eLearning software.
Popular Courses
Microsoft Power BI Training Courses Near You in Melbourne | Corporate Microsoft Excel Training Courses Near You in Melbourne | -Excel introduction short course for beginners | Excel intermediate short course | Excel short course for Advanced users | Excel short course for corporate training | Adobe InDesign Employee Training Courses & Lessons in Melbourne | Adobe Illustrator Employee Corporate Training Courses Melbourne Adobe Photoshop Training Courses Melbourne